Customize Your Listing Scan – Yext Help

The Listing Scan is a sales tool that identifies errors and inconsistencies in your prospect’s location data, provides a competitive analysis of their reviews, captures new leads, and more.

Note: The Listing Scan should only be used to scan your prospect’s location data. It should not be used to check the listing health of existing clients.

This article covers how to customize your scan. Note, this white-labeling feature does not apply to all Partner accounts.

Partner Portal

Navigate to the Branding tab in your portal and skip to step 3.

Click on the Account Details icon () in the bottom left corner of the navigation bar and click Account Settings.
Click Branding in the Partner Settings section.
Select Mobile Optimized under Listing Scan Version to use the most up-to-date version of the scan.
Click General.
1. Add your logo.
  - The logo size must be 136 x 52, under 5 MB, and a PNG file.
    - Note: This will replace the Yext logo wherever it appears (e.g., emails, your account, etc.).
2. Customize the colors.
  - Note: This will also update your emails and Content Capture pages.
3. Select Include Website Schema Scan.
  - This will add a website field to the scan to identify if the prospect’s website contains schema.
Click Listings Scan Page Only.
1. Change the description of your scan.
2. If you sell to businesses in other countries, you can add additional countries to the country drop-down. To do this, reach out to Yext Support.
3. Change the Placeholder Business Name.
  - This will change the default business name. For example, you can enter a name that better reflects the type of businesses you work with.
4. Select Disclaimer.
  - This will add a legal disclaimer to the bottom of your scan page.
5. Select Contact Name and Contact Email.
  - This will prompt prospects to optionally enter a name and email address when running the scan. This contact information will be included in lead tracking emails.
    - Note: This feature is currently only available to Partners in the US.
Click Scan Result Page Only.
1. Add Contact Email.
  - This will add an option for prospects to contact you through the scan result page.
2. Add a Call to Action button.
  - To add this functionality, you must fill out both the Call to Action and Call to Action URL fields.
3. Select the additional fields you would like to scan for.
  - Select the checkbox next to Scan Business Website, Scan Hours, and Scan Primary Category.
4. Select Hide Call to Action if Potential Duplicate.
  - This will remove your call to action button from the scan results page for locations that may already be receiving Yext services.
5. Select Show Match Details if Potential Duplicate.
  - This will show one of two messages if you scan a business that is using Yext:
    - “Listings Synced by [Your Company Name]” if the business is already your customer.
      - Note: This will only appear when using your listing scan.
    - “Listings Synced by Another Provider” if the business uses Yext via a different agency or channel.
Click Share Listing Scan Result.
1. Enter the subject line of the scan results email.
2. Enter the Scan Link Text for the call-to-action button to view the scan results.
3. Enter your desired Content for the body of the email, and your desired Signature.
Click Save.

Note: Your scan URL supports three UTM Parameters: utm_source, utm_medium, and utm_campaign. These parameters can accept any string and will appear in your lead tracking emails.