The Yext App Directory is a catalog of pre-built integrations between Yext and various third-party platforms. These apps extend Yext into other tools — like Salesforce, HubSpot, Zendesk, Tableau, Hootsuite, and more — creating a centralized place to carry out workflows without jumping between systems.
You can browse the App Directory at Apps > Integrations within the Yext platform, or at apps.yext.com.
Use the category filters at the top of the screen to narrow results, or click Search to find an app by name.
Each app has its own listing page with details about the integration, information about the partner, and links to contact support. This is also where you install, launch, or uninstall apps.
What Apps Can Do
Apps built for the Yext App Directory have full access to the robust APIs available within Yext. These APIs allow Apps to:
- Manage information in the Knowledge Graph
- Load entities into the Knowledge Graph
- Check the status of business listings and publisher suggestions
- Access analytics data on how consumers interact with Yext customers’ information online
- Monitor, respond to, generate, and manage reviews
- Manage administrative functions such as users, custom fields, etc.
- Post content to social media
Common use cases include:
| Use Case | Example |
|---|---|
| Entity data sync | An App could monitor for updates on entity data in an external system or in the Knowledge Graph and make the appropriate changes to the other system. This capability would allow customers to use existing processes or introduce new processes to manage entity data without replacing systems. |
| Entity upload | An App could pull data from a third-party system and load those entities into the Knowledge Graph. |
| Analytics export | An App could export analytics data from Yext into a business intelligence (BI) or data analysis tool to make insights more accessible to stakeholders. |
| Reviews generation | An App could export customer data from a customer relationship management (CRM) system to generate first- or third-party review invitations |
| Digital asset import | An App could import digital assets from existing platforms into the the Knowledge Graph to be used throughout the product. |
Here are a few examples of how the App Directory can help you:
Healthcare Client “Hitchhiker Health” Brings Insights into Focus with Tableau App.
Since 1975, Hitchhiker Health has provided care to thousands of individuals in 24 states. But getting Yext data into their Tableau dashboards was cumbersome — lots of exporting, reformatting, uploading, and no resources to dedicate to building an integration on their side to make this easier. Until…. the launch of the Tableau integration in our App Directory!
Now, with Yext’s Tableau App Directory integration, Hitchhiker Health can easily and seamlessly incorporate Yext Analytics metrics into their Tableau dashboards, without the manual effort or having to build the integration on their own.
Apollo Financial manages Customer Engagement with Hootsuite
Apollo Financial has a very prominent Facebook presence and utilizes Hootsuite to social post. The social team also handles review response, and they were finding it inefficient to bounce between 2 systems regularly - Yext for reviews, and Hootsuite for social posting.
Now, with Yext’s Hootsuite App, the Apollo content team is able to monitor and respond to their Yext reviews in Hootsuite alongside their social content. This enables Apollo to keep track of all of their customer engagement in one dashboard.
Install an App
Installation must be done directly within the Yext platform. Apps cannot be installed from apps.yext.com.
- Navigate to Apps > Integrations and find the app you want to install.
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Click Install on the app listing page and follow the on-screen instructions. Each app has its own installation flow, so the steps will vary.
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Once installed, the app will appear under Apps > Your Integrations.
