Step 1: Get the query breakdown

On the Query Insights page, look at the performance breakdown for the target query across all four platforms. Note the current AI visibility and how it has trended over the past few months.

Step 2: Generate the optimization task

Click Optimize this Query. Review the brief and confirm that the recommended format and topic coverage makes sense for the query intent.

Step 3: Publish

On the Optimization page, find the task and generate the content. Review, edit for brand accuracy and depth, and publish. 

Step 4: Track

On the Live Test page, create a Live Test that includes the content asset(URL). Four to six weeks after publishing the content asset, check the Live Test for citation appearance and visibility movement for the target URL.