Create Assets for Intelligent Review Response – Yext Help

The Intelligent Review Response feature is a tool to help you easily respond to reviews. To use Intelligent Review Response, you will create text assets for each of the four components of an effective review response: Greeting, Value Statement, Sentiment Keyword, and Closing. You can then create a review response by selecting from these options, which will dynamically update based on the content of the review.

To create review response assets:

Hover over your name in the top navigation bar and click Account Settings.
Click Review Response in the sidebar.
Click Add Asset. A dialog box appears.
Create the components of your review response. To ensure that these assets will dynamically update based on the content of the review, click on the plus sign () in the text box to add Embedded Fields (such as Author, Keyword, Modifier, Publisher, or Rating).
1. Add a Greeting asset.
  - We recommend including the reviewers’ name. To do this, click on the plus sign () in the text box and select Author.
2. Add a Value Statement asset.
  - This should be a sentence that states what matters to your company with respect to the customer experience.
3. Add a Sentiment Keyword asset.
  - This should be a sentence that can address the parts of your business that are being described in the review.
  - Select Positive or Negative to indicate whether this response option is intended for positive or negative keywords in a review.
  - To ensure that this directly addresses what is included in the review, click on the plus sign () in the text box and select Modifier and Keyword.
    - Example: We are glad you enjoyed the [[Modifier]] [[Keyword]] during your visit.
4. Add a Closing asset.
  - This can be used for things like thanking the customer for their feedback or prompting them to contact you to continue the conversation.
Click Save Asset.